Are Legal Websites the Best Way to Generate Leads?25 Nov, 2022
In today’s world of digital marketing and advertising, websites are one of the best ways that can serve as the focal point for a brand.
To sell a service or a product, a brand needs to have a vision. That vision must then be communicated to its target customers in the form of a message. And, more often than not, that message is best delivered through a website.
Many times, a website alone can be the make-or-break difference in being chosen or being passed over for another option.
In the legal community, lawyers mention this connection as a way of noting their popularity among search engines, which they then connect to their ability to sign cases.
This makes a lot of sense because having a good website and online presence ultimately ensures two important things:
Potential clients can find you, refer back to you, and share your information, and
It gives lawyers a strong image that solidifies their legitimacy and gives them a trustworthy reputation as a law firm.
In the past, we’ve talked about how other marketing tools—like a blog—can solidify your online presence. But nothing speaks more about “online presence” than a website itself.
Just by simply having it is like having a lead generation machine that operates almost automatically. In a way, a website can be your best source for leads, both in terms of cost and time.
It is, therefore, crucial to choose the right method for building, maintaining, and establishing this website.
The question is, how? Well, for us, the answer is simple: you get someone to do it for you.
For starters, here’s how we believe law firm’s should have their websites designed:
An Accurate Legal Website
Accuracy in a website is less about having accurate information about your business and more about being accurate in creating and designing it.
This is one of the reasons why we believe websites are best built from scratch.
Now, depending on who you talk to, doing this can be as simple or as complicated as you want it to be.
But what is important to remember, however, is that creating and designing a website is not the end of it. You still have to manage it, keep it up-to-date, support it, and change it up every now and then.
This is why it’s important to have a dedicated team to manage your website. Website builders like Wix and its counterparts are good, yes. But there are certain things that those websites cannot have that only a dedicated team can have and, consequently, provide for you.
Revel can offer you these services, but without the financial stress normally associated with it.
Not only can we design your website in accordance to your own unique preferences, but we also make sure that this website is accurate in that it is highly optimized, fast, responsive, and secure.
Speaking of which.
A law firm’s website is different from a regular website in that law firms will usually hold very confidential information, in addition to the core of the legal business being a sensitive one.
Your website should be secure from hackers that may seek to undermine your reputation, misinform clients and visitors, or steal client data.
A simple security breach can utterly destroy a business and its reputation. Not only that, but websites, such as Google, can also notice your website’s absence of security measures, which can then affect your ranking, among others.
At the center of Revel’s web services is effective cybersecurity.
As we build your website from scratch, we can ensure you that everything will be beyond the reach of unwelcome visitors who have malicious intent. From malwares to data breaches, we have you covered from start to finish.
But as any IT professional will tell you, good cybersecurity starts with its owners and users. Therefore we made it our mission to teach and guide our clients, as well their customers, how to interact and use the website we’ve built for them.
This then allows us to learn how to make the website better as we move forward towards your pursuit of growth.
Why Should You Choose Revel Agency?
We have a history of building great legal websites for various law firms all over the United States.
We know what we do and we are proud of it. Our customers are, too!
If you’re curious, book a consultation today! Hear about our successful case studies! Be surprised about our value-for-money services! Get to meet our global team!
Are you ready to be a part of the Revel family?